seo(p0): H1 benchmark + FAQPage + RSS discovery + rich SERP (#916) - #917
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…+ rich SERP (#916) Three P0 SEO wins from post-shipping audit (2026-07-05): 1. products/[slug]/page.tsx — H1 now emits '{Provider} Benchmark' instead of bare '{Provider}'. Matches the SEO title '{Provider} Benchmark 2026' shipped in #908. Semantic mismatch was killing CTR (only 1 click observed on 'sui benchmark' at pos 2). Small styled 'Benchmark' suffix preserves visual hierarchy. 2. compare/[slug]/page.tsx — FAQPage JSON-LD. Bing + Google render rich FAQ dropdowns in SERP for pages emitting valid FAQPage. Every answer is derived from the shared benchmarks (winner + metric + link to methodology), so it re-uses data already in DOM — no editorial claim. 3. layout.tsx — RSS feed discovery + rich SERP directives: - <link rel='alternate' type='application/rss+xml' href='/rss.xml'> via Metadata.alternates.types so feed readers, Perplexity, Bing News, Claude auto-discover the existing /rss.xml route. - meta robots gains max-snippet:-1 + max-image-preview:large + max-video-preview:-1 so SERP stops truncating our data-rich prose and stops suppressing og:image on AI-scraped queries. Skipped from the audit punch list (deferred to a separate PR): - Cache-Control s-maxage / stale-while-revalidate on dynamic routes - next/image migration for WebP/AVIF - Preconnect hints for analytics.ahrefs.com The 3 shipped here are the highest-signal / lowest-risk subset. Co-authored-by: Florent Tapponnier <contact@mobula.io>
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Cherry-pick of #916. H1 semantic fix + FAQPage on compare + RSS/robots directives.